Amusnet

Amusnet stands as a leading gaming provider in the online casino industry, recognized for its comprehensive suite of gaming solutions and innovative approach to iGaming. Based in Sofia, Bulgaria, the company has rapidly evolved from its origins as EGT Interactive to become a dominant force in the global gaming sector, operating across 35 markets and serving over 2,000 operators worldwide. With a workforce exceeding 850 professionals and a portfolio of over 300 games, Amusnet has established itself as a critical partner for both online and land-based casino operations.

Introduction

Amusnet's journey began in 2002 as EGT Interactive, a spinoff of Euro Games Technology, establishing itself quickly as a trusted name in gaming through popular titles like 40 Super Hot and Burning Hot. The company underwent a significant rebranding to Amusnet Interactive in recent years, reflecting its evolution while maintaining its core commitment to delivering straightforward, entertaining games that players can trust. Founded formally as Amusnet in 2016, the company has achieved remarkable growth within less than a decade, becoming one of the leading employers in the gaming sector.

Main Section 1 - Amusnet Overview

Subsection 1.1 - Background and Evolution

Amusnet's journey began in 2002 as EGT Interactive, a spinoff of Euro Games Technology, establishing itself quickly as a trusted name in gaming through popular titles like 40 Super Hot and Burning Hot. The company underwent a significant rebranding to Amusnet Interactive in recent years, reflecting its evolution while maintaining its core commitment to delivering straightforward, entertaining games that players can trust. Founded formally as Amusnet in 2016, the company has achieved remarkable growth within less than a decade, becoming one of the leading employers in the gaming sector.

Subsection 1.2 - Product Offerings

Amusnet's product portfolio encompasses a diverse range of gaming solutions designed to meet the needs of modern casino operators and players. The company offers online slots, live casino games, roulette, video poker, keno, and land-based slot cabinets for physical casino environments. This comprehensive offering allows operators to provide varied gaming experiences across multiple platforms, from desktop to mobile devices. The entire portfolio is built with HTML5 technology, ensuring seamless functionality across all devices without compromising quality or features.

Subsection 1.3 - Innovative Gaming Solutions and Technology

Innovation serves as a cornerstone of Amusnet's strategy and competitive positioning. The company has successfully migrated from Flash to HTML5 technology and launched advanced functionalities such as Free Spins, Buy Bonus features, and dynamic roulette variants. Amusnet's commitment to innovation extends to establishing dedicated R&D hubs and live casino studios, with the company receiving recognition for its technological advancement through multiple awards, including the Rising Star Award in Online Casino Technology at SEG Awards Milan in 2019. The company emphasizes a people-first culture and invests significantly in talent and new technologies to shape the future of gaming.

Main Section 2 - Market Recognition

Subsection 2.1 - Industry Achievements

Amusnet has garnered significant industry recognition for its contributions to the gaming sector. In 2024, the company was named the leading software company in Bulgaria according to the prestigious Digitalk 101 ranking, one of the most reputable industry rankings in the country. This recognition accompanied a 16% year-over-year revenue increase, demonstrating strong business performance. The company has also received the Online Provider of the Year Award at BEGExpo, the Casino Content Provider of the Year at the Italian Gaming Awards 2025, and the Most Successful Bulgarian Company Abroad at the Golden Spades Awards 2024.

Subsection 2.2 - Regulatory Compliance and Market Expansion

Amusnet operates under stringent regulatory oversight, holding licenses from respected authorities including the Malta Gaming Authority (MGA), the UK Gambling Commission (UKGC), and the Bulgarian Gaming Control Board, among others. This extensive licensing framework ensures that all games meet rigorous standards for fairness and security, critical factors for both operators and players. The company has systematically expanded into new markets, including Switzerland, Belarus, Spain, Greece, Italy, and Georgia, with operations spanning 35 global markets.

Main Section 3 - Partnerships and Collaborations

Subsection 3.1 - Strategic Operator Relationships

Amusnet's success is facilitated by flexible partnerships with casino operators worldwide. The company offers custom integrations, including proprietary APIs that allow operators to seamlessly incorporate Amusnet games into their existing platforms. This adaptability has made Amusnet a preferred partner for both large multinational casino groups and smaller regional operators seeking reliable gaming content.

Subsection 3.2 - Growth Through Partnership Impact

Amusnet's collaborative approach has directly contributed to its rapid expansion and market presence. By providing operators with comprehensive support, including promotional tools designed to boost player retention and engagement such as in-game bonuses, free spins, and progressive jackpots, Amusnet strengthens its relationships with partners. The company's presence with 1,200+ clients across multiple markets demonstrates the effectiveness of this partnership-driven strategy.

Main Section 4 - Game Releases and Innovations

Subsection 4.1 - Recent Game Releases

Amusnet has maintained a robust release schedule throughout 2025, launching innovative titles that capture player interest and market trends. Recent releases include Tiki Tiki Boo Boo, Extra Crown Classic Buy Bonus, and 20 Pirate Bombs, each designed with specific player preferences in mind. The company continues to expand its in-house games project, which began in 2020 and has produced top-performing titles including 20 Golden Coins and Orient Story.

Subsection 4.2 - Player Preferences and Development Trends

The development of Amusnet's games reflects evolving player preferences and industry trends. The company has observed strong player engagement with themed slots, buy bonus mechanics, and dynamic live casino experiences. Games like Vegas Roulette 500x and Dynamic Roulette 120x demonstrate player appetite for high-variance, feature-rich experiences. Amusnet's continuous innovation in both online and land-based solutions positions it to capitalize on shifting consumer preferences in the global gaming market.

Conclusion

Amusnet has established itself as a transformational force in the global gaming industry through its commitment to innovation, regulatory compliance, and strategic partnerships. The company's achievements—from being recognized as Bulgaria's leading software company to expanding operations across 35 markets—underscore the effectiveness of its business model centered on delivering high-quality, diverse gaming solutions. As the gaming industry continues to evolve, Amusnet's emphasis on technological advancement, people-first culture, and sustainable growth positions it as a key player shaping the future of online and land-based gaming. Through continued investment in R&D, strategic market expansion, and innovative game development, Amusnet reinforces its leadership position while meeting the diverse needs of operators and players worldwide.

Latest News and Updates

Amusnet Launches New Slot Series

Amusnet introduces new slot games catering to evolving player tastes with enhanced features and exciting bonuses.

• New themes and graphics
• Enhanced bonus rounds
• Mobile optimized
• Available worldwide

Amusnet Expands to New Markets

With regulatory approvals, Amusnet ventures into new territories, broadening the reach of its gaming portfolio.

• Entry into Colombia and Georgia
• Comprehensive regulatory compliance
• Localized gaming solutions
• Focus on player preferences

Industry News